FOR IMMEDIATE RELEASE:

Contact:
Bob Calvisi
AutoLeaseAd.com
Phone: 512-795-5020
Fax: 512-795-5025
bob@autoleasead.com
http://www.autoleasead.com

AutoLeaseAd.com Launches New Brand, Website to Help Auto Dealers Reach Payment-Oriented Customers

Dateline December 30, 2007, Austin, Texas — AutoLeaseAd.com, an Austin, Texas-based provider of lease payment advertising on car dealership websites, today announced that it is introducing a new brand and corporate identity, in tandem with a new website launch.

“We’ve been looking to make a change for some time, and with all of our recent strides into new markets and with new customers, we felt that now was the right time. We’re here for good, we’re established, and we want our corporate identity to reflect that,” said AutoLeaseAd principal Bill Krautter.

The new brand was created as part of a longer-term re-branding effort developed with Austin-based marketing firm, Good Goliath.

“We saw right away that AutoLeaseAd is an innovative company with a lot going for it. They’ve landed several key accounts, including McGrath Lexus, LuxuryMotors.com, and Stoddard Imported Cars, just to name a few ,” said Mat Harris, CEO of Good Goliath. “The momentum they’re seeing is only going to be bolstered with all of the marketing and branding efforts that we are helping to develop.”

In conjunction with the new brand, AutoLeaseAd.com has also launched its new website, dedicated to helping auto dealers sell more cars to payment-oriented customers.

“Payment advertising is a big deal because buyers want to see payments advertised as well as prices. Our service of advertising lease payments on dealer websites is being embraced by dealers who acknowledge its importance to the vehicle buying public. Our website provides information on reaching payment-oriented customers and a forum for discussing the practice,” said Krautter.

About AutoLeaseAd
AutoLeaseAd develops software, processes, and services to accurately advertise and disclose lease payments for dealer inventories and lease specials online. Using a patent pending web service utility, inventories are processed daily resulting in real-time, accurate, lease payments with legal disclosures presented on dealer inventory web pages. For more information, visit http://www.autoleasead.com.

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